Katie Mills

And how your podcast fits in. B2B marketing isn’t just about leads—it’s about integrating sales, marketing, and customer success to drive revenue. But too often, marketing builds a campaign and expects sales to “jump in.” Mark Kilens and Nick Bennett, co-founders of TACK, have worked with 30+ B2B startups and developed a framework for integrated […]

Everyone’s trying to crack the social media nut for podcasting, no matter the platform. And while there is no magic bullet, there are some foundational aspects and practices you can put in place to make social media work for you. This is why we’re bringing you some Share Your Genius best practices and tips for