about us
The story behind our genius.
We guide the creative, strategy, and execution of brand podcasts.
Our mission is to create content that fosters human connection by helping you tap into your most powerful asset—your story.




our story
The idea of Share Your Genius was born in 2016,
out of both a need and a realization. Our founder, Rachel Elsts Downey was stuck in the hospital waiting for the arrival of her first daughter, when podcasts became a source of light and connection when she needed it most.
Simultaneously, she discovered the potential of branded podcasts when a friend asked, “will you help me launch a podcast?”. She’d been working in content marketing for a decade—and within six months of producing the first show, the business case for podcasting proved itself beyond a measure of a doubt. So she went all in.
Since its early days, we’ve gone on to create hundreds of shows,
develop tens of thousands of episodes, resulting in millions of downloads, millions of dollars in revenue, and boundless relationships for b2b brands. We didn’t get into podcasting because it was a good opportunity. We’ve seen the impact podcasts can have on a business from day one.
If you want to be great at podcasting, work with the best. And we are the best.


Our team comes from content and brand marketing backgrounds,


with a strong belief that business is the most powerful place for creating change and lasting impact.
We are a creative haven for those who are young (in spirit), hungry, and scrappy. We care about things like your bandwidth and your resources—because we’ve been in your shoes—while also serving as your strategic guide in reaching your desired marketing and business outcomes.
The genius behind sharing your genius, if you will.
Want to work with us?
our geniuses
Meet the Team
Rachel Elsts Downey is the founder and CEO. She is an expert storyteller, mom of 3, wife of 1 😉, and leader of the crew who creates the Genius Magic. She’s passionate about empowering impact-driven brands and their visionary leaders to create content that fosters human connection, builds community, and achieves remarkable business outcomes.
Rachel Elsts Downey
Founder & CEO
- See More About Rachel
Amanda Smith, a storyteller with over 5 years of experience in B2B, is passionate about people and the businesses they create. She loves being innovative with her shows to help companies meet their goals and believes that there is a little bit of magic in each one.
Amanda Smith
Strategic LeaD
Katie Mills, marketing generalist and enneagram enthusiast, joined us in 2022 after working in publishing and at a marketing agency. She heads up our original and partnership shows, producing some of your favorite B2B influencers’ podcasts.
Katie Mills
Marketing & Partnerships Lead
Kian Ransom
Production Director
Jackie Yafremava has a type A neurotic brain with the soul of an artist. This counterintuitive combo allows her to thrive in our Genius environment supporting client’s visions (and the team’s internally) while gently nudging them toward their ultimate goals.
Jackie Yafremava
Delivery Services Lead
Jonathan McNamara is a content creation powerhouse with 8+ years in SaaS marketing and another 8+ years in digital journalism and social media management. At Share Your Genius, Jonathan leverages his creative expertise to help clients turn their podcast dreams into reality. He also frequently makes puns.
Jonathan McNamara
Strategic Lead + Producer
Kassidy Zurbuch, creative storyteller, has an infectious passion for bringing others' narratives to life. She’s the creative maestro behind countless podcasts, and when she's not orchestrating production magic, you can find her scouring thrift stores for hidden treasures.