about us

The story behind our genius.

We guide the creative, strategy, and execution of brand podcasts.

And we do it because it’s our mission. Our mission is to create content that fosters human connection by helping you tap into your most powerful asset—your story.

And our story highlights our mission.

our story

The idea of Share Your Genius was born in 2016,

out of both a need and a realization. After working in content marketing for a decade, our founder, Rachel Downey, discovered the potential of podcasting when a friend asked, “will you help me launch a podcast?” 

The question came at a perfect time in her life. Having just delivered her first daughter three months early, Rachel found herself looking for a way to be both at the hospital while continuing her career. 

She said yes. Within six months, the value of podcasting proved itself. So she went all in.

Since its early days, we’ve gone on to create hundreds of shows,

develop tens of thousands of episodes, resulting in millions of downloads, millions of dollars in revenue, and boundless relationships. We didn’t get into podcasting because it was a good opportunity. We’ve seen the impact podcasts can have on a business from day one.

If you want to be great at podcasting, work with the best. And we are the best.

develop tens of thousands of episodes, resulting in millions of downloads, millions of dollars in revenue, and boundless relationships. We didn’t get into podcasting because it was a good opportunity. We’ve seen the impact podcasts can have on a business from day one.

person talking with phone at computer at desk

Our team comes from content and brand marketing backgrounds,

with a strong belief that business is the most powerful place for creating change and lasting impact.

We are a creative haven for those who are young (in spirit), hungry, and scrappy. We care about things like your bandwidth and your resources—because we’ve been in your shoes—while also serving as your creative guide in telling your brand story. 

Want to work with us?

our geniuses

Meet the Team

Rachel Elsts Downey is the founder and CEO. She is an expert storyteller, mom of 3, wife of 1 😉, and leader of the crew who creates the Genius Magic. She’s passionate about empowering impact-driven brands and their visionary leaders to create content that fosters human connection, builds community, and achieves remarkable business outcomes.

Rachel Elsts Downey

Founder & CEO

Amanda Smith, a storyteller with over 5 years of experience in B2B, is passionate about people and the businesses they create. She loves being innovative with her shows to help companies meet their goals and believes that there is a little bit of magic in each one.

Amanda Smith

Strategic Lead & Producer

Katie Mills, marketing jane of all trades and enneagram enthusiast, joined us in 2022 after working in publishing and at a marketing agency. She heads up our original and partnership shows, producing some of your favorite B2B influencers’ podcasts.

Katie Mills

Strategic Lead & Producer

Heather Muhleman Jenkins has 20+ years of PR and marketing experience. She has honed her storytelling skills with clients such as FAO Schwarz, HBO, The Property Brothers, and Delta. At Share Your Genius, she is passionate about driving forward vision and purpose for clients. She also loves tea and wine and is officially a Certified Wine Professional through the Culinary Institute of America.

Heather Muhleman Jenkins

Strategic Lead + Producer

Jackie Yafremava has a type A neurotic brain with the soul of an artist. This counterintuitive combo allows her to thrive in our Genius environment supporting client’s visions (and the team’s internally) while gently nudging them toward their ultimate goals.

Jackie Yafremava

Delivery Services Lead

Jonathan McNamara is a content creation powerhouse with 8+ years in SaaS marketing and another 8+ years in digital journalism and social media management. At Share Your Genius, Jonathan leverages his creative expertise to help clients turn their podcast dreams into reality. He also frequently makes puns.

Jonathan McNamara

Strategic Lead + Producer

Kassidy Zurbuch, creative storyteller, has an infectious passion for bringing others' narratives to life. She’s the creative maestro behind countless podcasts, and when she's not orchestrating production magic, you can find her scouring thrift stores for hidden treasures.

Kassidy Zurbuch

Podcast Manager

Sarah Duvendack is a visionary creative (& running enthusiast) who has a passion for driving results and creating engaging content. She loves brainstorming ideas, developing behind-the-scenes magic, turning dreams into audio reality, and of course, coffee.

Sarah Duvendack

Podcast Manager